How Do I Write a Book That Sells?

I’ve analyzed hundreds of books that have made a difference and discovered they all share the same attributes of success. That’s why I want to share these steps with you, because they help you ensure your book has them, too. I call this The D.I.F.F.E.R.E.N.C.E. ProcessTM, and you can use it to write your book … Continued

Three Classic Disastrous Book Marketing Mistakes

My brilliant friend Diana messaged me at 7am this morning. “Is this a good title for my book?” she asked. “I can’t answer that,” I told her. “Titles don’t live separately from the book. I have a whole process I take my clients through and I’d need to take you through that process to answer … Continued

How to Write When You Don’t Want to Write

Try this: Sometime when you have a spare 10 minutes free between meetings or picking up the kids, set a timer for 10 minutes and type without picking your fingers up off the keyboard. You can type about anything – but if you need a prompt try something like: My favorite memory of childhood is… … Continued

How Long Does It Take to Write A Book?

A lot of people think it takes a long time to write a book, but when they are saying this, they are conflating a LOT of different things. • The act of figuring out what you are going to write about • The act of keeping your fears about your worth at bay • The … Continued

Baby, It’s You.

I’ve decided to do something unheard of in the traditional publishing industry – I’m posting the entire book on my website and I’m giving away access completely for FREE.

Read Chapter 11 of Make ‘Em Beg To Be Your Client!, Baby, It’s You., here.

Manage the Drama

I’ve decided to do something unheard of in the traditional publishing industry – I’m posting the entire book on my website and I’m giving away access completely for FREE.

Read Chapter 10 of Make ‘Em Beg To Be Your Client!, Manage The Drama, here.

Iterate and Optimize

I’ve decided to do something unheard of in the traditional publishing industry – I’m posting the entire book on my website and I’m giving away access completely for FREE.

Read Chapter 9 of Make ‘Em Beg To Be Your Client!, Iterate and Optimize, here.

How to Start a Book (And Why You Haven’t)

Each week my team and I weed through hundreds of applications searching for the perfect candidates who we know we can help write a book that makes a difference. A lot of people think we are looking for beautiful writing, or succinct marketing plans, or even a willingness to be molded and shaped by our process.

It’s actually none of those things! In fact, those are, perhaps surprisingly, indicators someone ISN’T a good fit. Find out what DOES make an author a good fit.

Love ‘Em More

I’ve decided to do something unheard of in the traditional publishing industry – I’m posting the entire book on my website and I’m giving away access completely for FREE.

Read Chapter 8 of Make ‘Em Beg To Be Your Client!, Love ‘Em More, here.

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